Exploring the Daily Mail's defintion of "soaring"

From The Daily Mail, 26 December 2007: Soaring toll of patients hit by drug side-effects
"Soaring toll of patients hit by drug side-effects
The number of patients suffering serious side-effects from NHS drugs is soaring.

Last year, 4,635 people were taken to hospital suffering adverse reactions from medicines they had been prescribed - up from 4,429 in 2004."

Can 206 people out of 4,635, ever be described as soaring?

Crowborough recycle centre

Crowborough household recycling centre centre (aka the dump) has an interesting sign that welcomes customers:

We cannot and will not help with builder's bags!

Physical and verbal abuse of our workers is not tolerated!

It's a friendly place.